Keener
Name, logo and packaging for a tablet computer
My mission was to communicate reliability and convenience of a multifunctional device through its name and logo. I created the name, using an idiom ‘to be keen on’ and chose a stable weighty typeface for the logotype.
Due to the fact, that many customers and potential clients are located in different countries, I aimed to come up with the name which is easy to pronounce and to remember for both English and non-English speaking users.
My mission was to communicate reliability and convenience of a multifunctional device through its name and logo. I created the name, using an idiom ‘to be keen on’ and chose a stable weighty typeface for the logotype.
Due to the fact, that many customers and potential clients are located in different countries, I aimed to come up with the name which is easy to pronounce and to remember for both English and non-English speaking users.
![](https://freight.cargo.site/t/original/i/be853383d15d4e68b38e562d7e709c7a3c88beb090d9ebeee7f8bfd6c4dc7b3d/4414-copy.jpg)
![](https://freight.cargo.site/t/original/i/c91fcb1ce2afe3e0c5abdf841875cfac5c5a2576ec7108cc1fbb482817ad4827/4429.jpg)
![](https://freight.cargo.site/t/original/i/d52fda53700a7bd6ad9a4067de31b1020270b1b235d45cbb9e9b0aea65e5635a/6250.jpg)
![](https://freight.cargo.site/t/original/i/ae707aff349445690a28e139a91287814c2a07c28fbe6902802d03bab195542f/6235.jpg)